• home
• products & services
• about us
• blog
• contact

products & services

Via: Self-Service Messaging Product

With the demand for standard rate messaging campaigns on the rise, Proteus leveraged its advanced SMS technology platforms and ten years of mobile expertise to produce Via, an end-to-end, self-service mobile messaging product.

With Via, you are in control. You build your subscriber base, assign keywords, schedule alerts, create polls, run sweepstakes and more. Via's campaign setup wizard guides you quickly through the SMS campaign creation process and ensures that your campaign is in compliance with the unique requirements of all major mobile operators.

Via allows for the production and administration of:

• Alerts
• Polls
• Trivia
• Sweepstakes
• Keyword Auto Responses
• Text-To-TV/Text-to-Screen Shoutouts
• Standard Rate Subscription Services

From reminders and surveys to sweepstakes and promotions, Via allows you to create, schedule and execute seamless mobile marketing campaigns in a matter of minutes.

The Features

• Carrier-grade message delivery system. Proteus has deep carrier connectivity around the globe with throttle rates well above industry average
• Automatic phone and carrier detection. With support for SMS, MMS* and WAP Push, Via can be used to reach customers regardless of their phone type and mobile operator.
• Advanced scheduling functions. Use Via's Web-based administration tool to schedule and prioritize your campaigns in advance.
• Support for advertising. Easily append advertising or sponsor messages to your campaigns when desired.
• Robust analytics and tracking. Behind a secure log-in is access to user data, campaign entry points and other reports about those responding to your SMS campaigns.

The Benefits

• Rest assured your messages will be delivered. Via is backed by Proteus' proven mobile messaging system. If it can successfully support live events such as the Super Bowl, the Olympics and American Idol, it can support your campaigns as well.
• Reduce reliance on technology resources. Designed with marketing professionals in mind, the Web-based administration tool is powerful, yet user-friendly.
• Manage simultaneous campaigns. Via's easy-to-use dashboard allows you to manage multiple campaigns at once.
• Run tests and make changes on the fly. With Via, you can test varying copy and offers, then make updates based on the results.
• Measure your ROI. Via's reporting tools give you the ability to measure the scope and effectiveness of your SMS campaigns in real time.
• Be more creative than your competitors. Via is able to support various user experiences and accommodate many types of messages, allowing you to be as creative as want to be.